Articles in the Sales 101 Category
Meeting, Sales 101 »
I’m debating in my head whether I should write the common sense pre-meeting stuff like: first impression counts big time; therefore, dress appropriately (no, you don’t have to be in a suit and tie, khaki pants and blue shirt since you mentioned to the person you are meeting that you are a blogger, which obviously means you’re not a banker in suspenders, but you should still look respectable, clean, spiked hair but looking like they were just done today and not last month, etc); be ready for the meeting which …
First Approach, Sales 101 »
You got an appointment to see the guy for ten minutes - with your watch down. Great. The moment you hang up the phone your brain is probably pumping huge amounts of dopamine and serotonin levels and you feel euphoric.That’s what it’s all about; Getting the meeting. It’s not exactly a sale but at least this euphoric blitz will keep the brain fooled into thinking that you actually like this whole calling thing and you’ll dial another number. That’s what you really want because bringing sales down to the lowest …
Objections, Sales 101 »
The First Approach method has very simple rules: ask permission and ask for 10 minutes; nothing less and nothing more. If someone asks you to tell them something over the phone reply:
“John, it would not be fair for me to do so, I would ruin my integrity because I specifically asked for only sixty seconds of your time because I know your time is valuable, I don’t want to take up more. That’s why I only want to secure ten minutes of your time in person and you will get …
Objections »
Very often people will tell you on the phone to send them something through the mail. And 99.99% of the time when you call again you will find out that they don’t remember seeing anything come in through the mail. Remember Rule #4: your mission is to get 10 minutes of face-to-face.
Answer in the following manner: ” John, I don’t mind sending you information through the mail but I know from personal experience when I get something sent to me I most often give it a few seconds and toss …
First Approach, Sales 101 »
Remember Rule #3? Ask for 60 seconds of a person’s time? That ’sixty seconds’ question is the trust building question which is the foundation of your entire conversation. When the person on the phone gives you any objection which tells you they don’t want to meet with you tell them: “[name], I understand that you probably get tens of these types of calls daily and your time is valuable. I also value my time. I would not call if I did not think that I can offer you something of …
First Approach, Sales 101 »
So, you’re writing a blog and you want to make money; really what you want to do is run a business. I have yet to find someone who made money without some sort of an interaction with another. I’m sure there’s a brave blogger out there who will say: “Whatever man, I signed up to an affiliate program or AdSense and I’m making money and I didn’t interact with anyone.” What about the account registration form you filled out? -Interaction. The email confirmation button that you had to press in …
Sales 101, Selling ads locally »
A few days ago I read/listened to Yaro Starak’s Blog Profit’s Blueprint. In the last part of his e-book he talks about the monetization of your blog - making money. Yaro claims that Recursive Affiliate Income is the holy grail of blog monetization and I will not argue with him on this. It is the most simple and effective way to monetize, however, with the number of bloggers constantly on the rise I am sure that the basic economic rule of supply demand has an affect on the commision one …

